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Test marketing is a widely-used technique typically used by businesses to assess whether they can introduce a new product to an existing market.
General business
4 days ago
0
300
Broadly speaking, there are three routes to investing internationally: set up a wholly owned subsidiary, invest in an existing business or set up a company in partnership with an existing business.
General business
4 days ago
0
297
A trade mission is simply an activity in which a business from one country goes to seek out potential trade or investment partners in another country.
The programme
Trade & investment
2 months ago
0
297
Getting paid is often the hardest part of your international trade transaction. Even if you are used to taking payment up-front in your domestic market, you will find that much harder in an overseas market.
General business
4 months ago
0
279
You will quickly discover that there is no shortage of information on international trade and investment.
The programme
Trade & investment
4 months ago
0
275
Many firms, especially those that focus on design and problem-solving, sub-contract the manufacture, and maybe other functions as well, to specialist contract manufacturers.
General business
Trade & investment
4 months ago
0
257
It is important to consider the logistics of moving your merchandise to your customers. For businesses considering international trade, however, it becomes a crucial part of their decision making and planning process.
Trade & investment
4 months ago
0
257
Many countries seek to discourage imports through the imposition of tariffs, quotas and non-tariff barriers (NTBs) though they may agree to make concessions to selected countries, usually in exchange for some sort of trade agreement.
Trade & investment
4 months ago
0
251
You have probably found that taking decisions is much easier when you have all the facts you need. Take the simple example of buying a birthday present for a relative or close friend and having to choose between the red one or the blue one.
General business
4 months ago
0
245
There is much talk amongst trade economists of value chains, supply chains and market structure. Market structure refers to a market overall and you will hear terms such as monopoly, duopoly, oligopoly, imperfect competition, and oligopsony and monopsony.
General business
4 months ago
0
236